CPA, CPL & CPS campaigns
Define eligible acquisition actions, qualified leads, or attributed sales, including validation rules and rejection conditions.
Performance marketing
Performance Marketing That Focuses on Results
Align offers, media, and conversion measurement around clearly defined acquisition outcomes.
Digital Advertising & Performance Marketing
CAMPAIGN WORKSPACECONCEPT
Clarity at every step.From signal to strategy.
AcquisitionEngagement
DiscoverTestMeasureRefine
Illustrative sample data · no performance claimsThe opportunity
Give your next growth opportunity a clear plan.
A performance campaign needs more than a conversion target. It needs an appropriate offer, relevant audience, clear attribution, and a consistent experience from first click to completed action. Telqiva brings those pieces into a testable plan for advertisers, networks, and acquisition partners.
What we can help with
Capabilities that move your business forward.
Every engagement starts with your requirements. Scope, availability, and delivery responsibilities are agreed together.
Affiliate program alignment
Review advertiser requirements, allowed promotional methods, tracking dependencies, and partner responsibilities.
Offer testing
Compare offer-market fit, audience response, creative concepts, and funnel friction through structured experiments.
Conversion tracking
Plan event definitions, server-to-server postbacks where appropriate, deduplication, and attribution-window handling.
Creative & funnel development
Develop relevant creative and landing experiences that explain the offer clearly and support an informed action.
Campaign analysis
Review conversion quality, spend, attribution differences, and downstream feedback before changing campaign strategy.
Who it is for
The right conversation for your business.
We work with businesses evaluating a defined need, a new partnership, or a better way to connect existing capabilities.
Advertisers
Affiliate networks
Media buyers
Performance marketing partners
How we work
A considered path from conversation to delivery.
Define the outcome
Agree the offer, eligible action, audience, economics, and promotional restrictions.
Connect measurement
Validate tracking, attribution rules, conversion events, and reporting access.
Test the funnel
Launch scoped creative and audience experiments with explicit review criteria.
Review conversion quality
Use advertiser feedback and campaign data to guide the next iteration.
A little more clarity
Questions, answered.
Have a specific requirement? Our team can help you understand the next step.
Start a conversationWhat is the difference between CPA, CPL, and CPS?
CPA refers to a defined acquisition action, CPL to an eligible lead, and CPS to an attributed sale. Each arrangement must specify exactly which events qualify and how they are validated.
Are returns or payouts guaranteed?
No. Campaign performance depends on the offer, audience, creative, media cost, attribution, and advertiser validation. Commercial terms and payment conditions are agreed separately.
Can existing tracking tools be used?
Existing tracking can be assessed during discovery. Integration depends on available APIs or postbacks, access permissions, privacy requirements, and the network or advertiser's implementation rules.
Responsible business, by design.
Campaigns must use truthful advertising, approved promotional methods, appropriate disclosures, and lawful data practices. Fake leads, unauthorized incentives, cookie stuffing, misleading offers, and fabricated conversion events are prohibited. Read our acceptable use policy.
Connected capabilities
Explore the bigger picture.
Search Arbitrage
Connect paid acquisition, useful search experiences, and monetization analysis with a disciplined approach to traffic quality.
Explore serviceDigital Advertising
Build an intentional media strategy with relevant creative, measurable conversion journeys, and useful reporting.
Explore serviceTHE NEXT CHAPTER STARTS HERE
Let's turn your requirements into a clear plan.
Share your business goals, current setup, and the opportunity you have in mind. We'll start with a practical conversation.